| 工作地点： | 北京 | 发布日期： | 2011-06-08 |
|---|---|---|---|
| 招聘人数： | 1 | 工作性质： | 全职 |
职位描述/要求：
| Objective of job |
|---|
| - To further strengthen the strategy, process and effectiveness of Marketing Communications; - To set up a strong E-Marketing practice; - To Employ innovative and creative execution for key internal departments (AMG, StarElite, ND, CAS etc.) |
| Job designation |
| 1. Communication strategy - Strategy development (Mercedes-Benz) - Process management 2. Advertising effectiveness study - Maximize effectiveness and efficiency - Reporting 3. E-Marketing platform - RME system - Web platform setup - International best practice 4. Creative development and production - AMG - StarElite - CAS - ND 5. Ad hoc projects - E-markting integration - Celebrity projects 6. Agency management (creative agency, research agency, production house etc.) - Daily communication with agency for detail briefing - Agency review and quality control 7. Finance & Controlling team coordination - Procurement preparation and follow ups - Contract and other finance logistics arrangement |
| Qualification required |
| Education: Bachler Degree or above. Experience: Marketing practice experience over 3 years; excellent communications skills, strong planning and implementation capabilities; rich knowledge and experience in advertising. 4A advertising agency background preferred. |
职位申请程序：
| This job is regular. 请发送您的简历到下边的电子邮箱： |
|---|
| mbcareer@daimler.com |
